Prices 02920 220848

About Us

At Emma Jane’s Cupcakes we pride ourselves on creating freshly baked, handmade, gourmet cupcakes. We endeavour to source the finest locally produced ingredients and are always experimenting with new and exciting flavours.

We  are able to customise cupcakes to suit any theme or occasion including Weddings and have many pictures in our Gallery to give you some inspiration. Orders can be placed instore, over the phone or via email and we accept all major credit/debit cards. Deliveries can be made throughout the Cardiff area.

How it all started….

Emma Jane Smith grew up in Cardiff, South Wales and has always been close to her family.  Emma Jane is a qualified paediatric nurse and whilst she has always been interested in caring for people from a very young age, she also found a passion for baking during her long weekend stays at her aunties house when she was a child.

After four years of working within the NHS, Emma Jane’s desire to bake became overwhelming.  Although at first a hobby, when family, friends and colleagues all started offering to pay for her cupcakes it wasn’t long before Emma Jane’s Cupcake Kitchen was born.

In August 2011, the perfect shop was found and the journey to opening Emma Jane’s Cupcakes began. The shop needed a whole lot of work but with the help of family and friends, we were able to open our doors for the first time on 28th October 2011!

In January 2013, Emma Jane teamed up with her brother James to run the business together as a partnership. After many months of teaching from Emma Jane and lots of practice, James is fully involved in the whole process of cupcake making. Together they have continued to learn together by attending courses and are always looking for new and exciting cupcake ideas. James also wanted to bring a little bit of a male influence to the shop so in the last year we have re-modelled slightly to become a little more quirky and a little less cute!

The story of Emma Jane’s cupcakes in pictures…

Want to stay informed? Follow us